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FEATURED CONTENT
This tool from Advisory Board provides guidance on four key steps of developing a marketing plan.
Follow the step-by-step instructions to develop a marketing plan that you can update across time to reflect your institution's changing priorities.
Suggested users
- Marketing, communications, and PR leaders
- Service line leaders
Features
- PowerPoint template
- Step-by-step instructions
- Links to related resources
Check out our new ready-to-use service line strategic plan template to help you translate organization-level goals into service line-specific goals and initiatives.
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