Service lines and specialty care

Service lines must adapt to today’s shifting payer dynamics, evolving demographics, and more complex patient needs. Explore our latest resources to build resilient, future-ready service lines that thrive in today’s healthcare landscape.

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Benchmark your service lines against key success attributes

Use our service line benchmark grids to identify opportunities to advance your program to the next level.

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Ready-to-use specialty care market trends slides

Learn about the top healthcare industry and specialty trends with ready-to-present materials from Advisory Board.

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4 strategic pivots for 2025 (and beyond)

What’s driving — or slowing — service line growth?

Get an overview of the volume outlooks, key drivers, and strategic imperatives for five key service lines and specialty care areas in our comprehensive, convenient cheat sheets.

Download the cheat sheets
Market trends webinar series

Oncology market trends

June 24, 2025 • 1:00–2:00 p.m. ET

The oncology market is experiencing rising demand and shifts in care. Join us to learn about the growth outlook for cancer services the latest trends impacting cancer care this year.

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Neurosciences market trends

June 26, 2025 • 1:00–2:00 p.m. ET

The neuroscience market is experiencing rising demand and shifts in care. Join us to learn about the outlook for neuroscience services and the latest trends impacting neuro care this year.

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Cardiovascular market trends

July 10, 2025 • 1:00–2:00 p.m. ET

Learn the key market forces shaping the CV service line in 2025. Join us as we delve into the evolving market dynamics and the strategies needed to navigate today's challenges.

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Hands-on support

Advisory Board expert support

Advisory Board can help you set a service line strategy that works. Bring our experts to your organization for customized, actionable insights to equip your team with the right plan. Schedule time with our team today to get started on your path to success.

Optum Advisory consulting

Want more hands-on support? Explore Optum Advisory’s healthcare consulting services and learn how their experts can help you design a service line strategy that drives sustainable growth and profitability for your organization.

Go deeper on our latest service line insights
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We help leaders and future leaders in the healthcare industry work smarter and faster by providing provocative insights, actionable strategies, and practical tools to support execution.

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