By: Candace Mukendi
Virtual visits can increase access to care at a lower cost, but historically consumer utilization has been low. However, since the Covid-19 epidemic began, more people are using virtual visits—many for the first time. This is largely because consumers have no other option, with most health care facilities closed to reduce potential Covid exposure and this dynamic will continue for the course of the epidemic.
But when the outbreak subsides, will consumers continue to seek care virtually? Below, we’ve examined consumer preferences data prior to and during Covid-19 to understand what factors will keep driving this behavior—and what health plans can do to create the right environment for these continued consumer choices.
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