9 minute read

Strengthening Pharmacy Reimbursement

Reduce financial risk and maximize reimbursement for provider-administered medications with three strategies that strengthen pharmacy revenue cycle processes.

Health system reimbursement for provider-administered medications is at risk. Many health systems are already writing off substantial medication-related revenue because of ineffective management of medication prior authorizations and denials.

Two current trends further elevate the potential for significant financial losses on provider-administered medications. First, payers are increasing restrictions on which patients and drugs can be infused in hospital-based infusion settings. Second, rising drug prices and a growing pipeline of high-cost specialty medications mean the impact of each medication denial is increasingly expensive.

To mitigate both present and imminent financial challenges from medication-related denials, health system finance and pharmacy leaders must partner together to strengthen pharmacy revenue cycle processes.


Identifying the problem

Denials for high-cost, provider-administered drugs pose a significant financial risk to providers. This risk is accelerating given continued changes in the payer landscape and the increasingly expensive drug pipeline.


The conventional wisdom

Getting reimbursed for provider-administered medications is a multi-step process. It begins when the drug is evaluated at a Pharmacy and Therapeutics (P&T) committee meeting and ends when the health system either calculates the revenue collected or writes off the claim. However, health systems struggle to identify where they make or lose money. There are three ways the status quo for provider-administered medication reimbursement contributes to this uncertainty.

  1. Health system oversight of pharmacy revenue cycle is fragmented.
    Fragmented oversight means nobody knows where reimbursement is falling short. In a recent Advisory Board survey, 66% of health systems reported that the central business office has primary accountability for infusion center drug revenue cycle performance. However, pharmacy is typically accountable for drug purchasing and overall drug spend. Pharmacy executives at many health systems report that they cannot reconcile expenses with reimbursement due to limited access to reimbursement data for provider-administered drugs.
  2. Prior authorization (PA) staff are missing critical pharmacy expertise.
    The survey also found that in 83% of health systems, PA responsibility falls to either the infusion center/clinic staff or a dedicated PA team. However, these staff often lack the medication-specific knowledge necessary to address evolving payer strategies impacting high-cost provider-administered medications. Only 10% of health systems surveyed reported that pharmacy staff are responsible for completing PA for outpatient provider-administered medications.
  3. Health systems lack processes to review and address drug denials.
    Many health systems write off millions of dollars in infusion center claims each year, often due to payer denials. However, pharmacy and infusion staff are often unaware of these denials and are therefore unable to use information from past denials to improve processes and minimize future denials.

Our take

Make sure you’re getting paid

As drug prices increase, health systems need to reinforce their pharmacy revenue cycle processes to address the increasing financial risk posed by medications administered in system-owned clinics.

At a foundational level, pharmacy can help connect spending and reimbursement for outpatient medications to understand whether each drug (especially ultra-high-cost drugs; UHCDs) is being reimbursed at sustainable rates. For many health systems, this starts with a line-by-line review comparing drug acquisition costs to actual reimbursement rates across major payers. Increased collaboration between pharmacy and finance, including revenue cycle and managed care teams, is essential to achieve this goal.

Health systems that have aligned pharmacy spending and reimbursement data report that it helps ensure financial sustainability. It also provides more accurate data for payer contract negotiations and strategic planning decisions.

Embed pharmacy expertise in revenue cycle processes

Pharmacy expertise is a powerful asset for preventing denials and proactively reducing write-offs for provider-administered medications. To do so, pharmacy’s role needs to extend beyond the P&T committee and front-end coding to include responsibilities across the revenue cycle. Pharmacy involvement is especially critical for efficiently securing prior authorizations and reviewing denials data to identify and address root causes.

Unfortunately, pharmacy expertise is difficult to teach to individuals without first-hand experience with medications and related processes. The growing availability of biosimilar medications is a prime example of this. Non-pharmacy staff struggle to navigate the variety of medication options and evolving payer preferences. For this reason, many health systems are adding pharmacy-trained staff to various teams focused on drug revenue cycle.

Prepare to address the pharmaceutical pipeline

Looking toward the future, health systems have further need to strengthen pharmacy revenue integrity in the face of a growing pipeline of high-cost drugs and UHCDs, such as cell and gene therapies. Though these treatments have focused mainly on rare diseases to-date, therapies in the pipeline have the potential to impact a significant number of Americans within the next decade. Given the anticipated price tag of $1M or more for many of these therapies, health systems cannot afford a denial on even one patient’s treatment. Taking steps now to strengthen pharmacy revenue cycle processes will ensure health systems are prepared to manage the complexity of UHCDs in the future.


Three strategies to strengthen pharmacy reimbursement

In the following sections, we’ll look at three core strategies for strengthening revenue cycle processes and reimbursement for provider-administered medications. These strategies can be implemented independently or collectively, and they’re organized from most foundational to most progressive.

Developing a strategy to strengthen pharmacy reimbursement starts by understanding whether specific provider-administered drugs generate positive or negative margin for the health system. Many organizations currently lack visibility into drug margins because drug costs are overseen separately from the revenue generated by administering these drugs. Typically, pharmacy leaders have accountability for managing drug costs while finance leaders manage revenue.

Conduct retrospective reimbursement analysis

To determine margin for any given drug, pharmacy and finance leaders must combine their data and collaborate to conduct a retrospective reimbursement analysis. Such an initiative requires reviewing detailed reimbursement claims to understand the type and volume of drugs dispensed, net acquisition cost, number of treatments, reimbursement by payer per dispensation, and other sources of revenue, such as patient assistance programs. Only then can they calculate average net revenue per treatment plan for each payer and drug.

Focus on highest-cost drugs

This can be a labor-intensive process, and staffing is one of the common barriers to implementation. Often, teams initially focus on the 30-50 most expensive medications to maximize impact while minimizing time investment.

Effective teams must be able to combine pharmacy and finance knowledge in order to review claims data and financial records. Organizations with a hybrid pharmacy business team have an advantage at implementing a margin analysis initiative. Such a team may be situated under pharmacy or finance leadership, depending on the organization.

Use drug margin analysis to support manufacturer and payer strategies

Results from the drug margin analysis may be used to negotiate both lower purchasing costs from manufacturers and higher reimbursement from payers.

Marshfield Clinic in Marshfield, WI found that when their acquisition cost for a medication is above the average sales price (ASP), which is used to calculate Medicare reimbursement, this may be an indicator that other health systems have secured a better price and there is room to negotiate with manufacturers. Pharmacy leaders caution that only drugs with multiple clinically equivalent alternatives are likely to be truly open for negotiation, however.

At Memorial Healthcare System in Hollywood, FL, leaders used their reimbursement analysis to negotiate disease-specific carve-outs for plans with payment limits. Pharmacy’s J-code level analysis uncovered thousands of unreimbursed dollars resulting from managed care payment caps on oncology patients. As a result, the health system had data to support negotiation to exclude oncology patients from payment caps for a major payer.

Conversely, results from a drug margin analysis may indicate that using alternate sites of care is necessary to ensure net positive reimbursement for a particular drug. Pharmacy must then help patients transition from hospital-based infusion to provider-based, freestanding or home infusion sites.

Proactively addressing payer denials is also critical to improving pharmacy reimbursement, especially in the current environment where payer policies change rapidly. Often, health system finance teams review only a small subset of drug reimbursement denials. This status quo means they miss critical trends and patterns that can help them catch denials earlier and improve processes that lower denial rates. Convening a multidisciplinary denials workgroup is a proven strategy for improving pharmacy denials management.

Assemble a team diverse in skills and experience

To achieve a comprehensive picture of pharmacy reimbursement, the team should include, at a minimum, representatives from pharmacy, finance, clinic/PA staff, and managed care. Each participant brings different expertise and access to needed data. For example, finance has access to denials data, PA staff have access to medical record documentation, pharmacy has drug-specific knowledge, and managed care has payer-specific knowledge.

Organizations that have successfully launched a denials workgroup report that senior leadership may be needed to assemble and launch the team. Once processes and protocols are in place, however, manager-level staff provide ongoing support. Organizations have also reported that an added benefit of denials workgroups is that it's often a first step toward increased collaboration between these diverse groups.

Surface and address critical issues in a timely manner

Denials workgroups typically meet monthly. Meeting agendas may include reviewing denial trends (often at the drug level), reporting on root cause analyses for past denials, discussing potential process changes to address factors leading to denials, and facilitating cross-stakeholder education on issues contributing to denials. In addition to the monthly meeting, teams may communicate via email throughout the month to troubleshoot urgent cases.

Reviewing trends at the drug level and conducting root cause analyses are especially critical as these steps enable the team to find and address issues much faster compared to using traditional denials management processes. For example, Asante, a health system serving southern Oregon, found that a health plan was still denying payment for a treatment even though the infusion center had switched patients to the plan’s preferred product. The workgroup’s analysis found that in addition to switching to the new drug, they also needed to complete new PAs for the impacted patients. They were able to remedy the situation quickly, before many patients had been impacted.

MU Health Care found that they were frequently denied reimbursement because of miscommunication within the health system around payer policy changes. They implemented a policy requiring PA staff to complete a new PA for every drug, regardless of whether they thought it had a PA, or not. Though this created more work for the PA team, it led to a significant reduction in denials.

Effective PA processes are essential to preventing costly denials and ensuring timely reimbursement for high-cost drugs. Historically, provider clinics and infusion centers have independently managed PAs for provider-administered medications. However, providers and clinic staff report growing frustration with these processes as PA requirements increase in rigor and frequency. Clinic staff often struggle to ensure timely PA completion amidst their other daily tasks, and high denial rates indicate that these teams may be ill-equipped to manage PAs for provider-administered medications. Some health systems have shifted responsibility for medication-related PAs to pharmacy staff with experience in procedural PAs. Leading health systems have seen PA improvements from implementing a system-wide, pharmacy-led prior authorization program for provider-administered medications.

The value of pharmacy leadership

Pharmacy-led PA programs ensure staff have the medication-related expertise necessary to achieve high PA approval rates. According to the pharmacy benefits manager Magellan Health, the most common payer criteria for determining whether to approve use of a given medication include appropriate: indication, dose, duration, labs and results, and previous therapies used. PA staff with knowledge of medications and medication use are much better positioned to submit correct information the first time to ensure efficient, timely PA approval. Building pharmacy expertise into PA processes can lead to more accurate requests, eliminate wasted time, improve cash flow, and reduce denials.

8x faster turnaround time for PAs completed by pharmacy technicians versus clinic staff


Parting thoughts

Health system reimbursement for provider-administered outpatient medications is under pressure from multiple external forces. Without further action now to strengthen pharmacy revenue cycle processes, health systems risk further margin erosion in the face of rapidly evolving payer policies. Establishing effective processes is also critical as organizations prepare for the increasing pipeline of UHCDs, which will bring additional financial risks and challenges.

Factors to consider in preparing to administer new-to-market UHCDs:

  • Each new high-cost medication triggers a time-intensive front-end process to ensure reimbursement. Critical steps include ensuring payer coverage for the medication, sufficient documentation to support PA requirements, and accurately built electronic systems to code and bill for the medication. In total, these processes can take between five and 60 days.
  • UHCDs will demand close attention from pharmacy leaders. Chief Pharmacy Officers report that because of the financial risk involved with UHCDs, they personally work through every step of the process the first time a new UHCD is administered to a patient, from initial payer conversations to ensuring that the health system receives full reimbursement. For subsequent patients, the pharmacy team can perform back-end checks to make sure everything was in place, rather than a full walk-through.
  • Transitioning patients from research to the commercial drug brings further complications. Research institutions have noted additional challenges when a drug they provided to patients in a research setting receives FDA approval. Providers may help patients acquire free medications until their health plan has made a coverage determination. In addition, providers may need to transition patients to an alternative site of care or new dosing and administration protocols.

For additional support, please contact ask@advisory.com with questions.


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