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Although health plans have the insight and experience members need to navigate the health care system, engagement remains a serious challenge. The truth is that consumers don’t see health plans as a viable source for health information. To understand how to be that source, health plans have to understand what their members are thinking, feeling, and doing.

Download our complimentary infographic and learn what our research says are the 3 major pitfalls of present day payer member engagement strategies.

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Next, check out more from the Health Plan Advisory Council

Infographic: Survey data that outlines how consumers wish to access health care

We surveyed nearly 4,000 consumers about their health care preferences and outlined them in this complimentary infographic. Learn what consumers want when it comes to their health care.

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Case Study: How two plans have acted on their members' behalf

Learn how two health plans have taken the initiative to support their members: one did so by proactively helping members connect with primary care physicians, and another teamed up with Lyft to make sure members got to their appointments.

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Case Study: One health plan's approach to supporting members

Here's how one health plan created online, interactive tools to help their members better navigate the health care system.

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