Webconference Recording

How to Attract Specialty Care Consumers

Designing Specialty Care Access Points to Attract Self-Referring Consumers

About the Webconference

As consumers increasingly exert influence on physician referrals and self-refer, providers must have a consumer strategy for their specialty care business.

This on-demand webconference will show you how to design and promote consumer-friendly specialty care access points to create a rapid access strategy to win consumers' choice.

Things You’ll Learn:

  • How to engage potential patients through consumer-centric messaging
  • How to scale word-of-mouth marketing through online reviews and population-specific specialty programs
  • How to convert interested consumers into specialty patients with fast access

Presenter: Mouli Chakravarty