Webconference Recording

Innovative Tactics to Win Orthopedic Consumers

About the Webconference

Patients tend to shop for orthopedic care based on proxies for quality, out-of-pocket cost, and accessibility. In this webconference, we'll discuss the impact of rising patient consumerism on highly elective orthopedic services.

Our service line experts will share case studies from orthopedic providers across the country who have found innovative ways to tap into the growing consumer population by driving word-of-mouth referrals, sharing outcomes data that patients understand, creating targeted price transparency, and meeting patient demand for convenient and accessible care.

What you’ll learn:

  • Why rising patient consumerism is especially important for the orthopedic service line
  • What patients prioritize when looking for an orthopedic provider
  • Innovative ways to tap into consumerism and grow market share

Presenter: Sebastian Beckmann