Every major player in your health system gets a direct line to the industry’s most-needed insights and
the support to take action. Learn about our research platform.
A strategic focus on talent is critical to success. Learn how we can help you make the right investments.
Attract and retain the patients you aspire to serve by offering the care network, access, and experience they need. See a list of our capabilities below or visit the Optum website for more information about our comprehensive approach to health care operations.
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Today’s market is more complex than ever with strategic planners facing unprecedented challenges. Planning 20/20 is a newly redesigned planning solution that provides the analytics, business development guidance, and implementation support you need to meet new industry demands.
Planners' roles are expanding and evolving. Our Planning 20/20 survey reveals that planners are taking on more complex portfolios of responsibilities that will require planning leaders to reprioritize efforts, restructure teams, and reskill their staff.
We updated an excerpt of our most popular slides depicting the important market forces affecting your business in 2018, so you're ready for your next strategy presentation.
This playbook is designed to guide outreach teams through a structure based on a four-part framework. Download your copy today to follow the best practices we believe are critical to the foundation of a successful outreach organization.
This template provides direction on four steps of the planning process: performance analysis, market assessment, plan design, and plan evaluation.
– Director, Hospital Planning
– Director, System Planning
Learn how Valley Health System, located just outside of New York City, uses our insight and analytics to stay competitive and ensure it provides patients the finest quality of care.
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See how we can transform your planning department.
Today’s strategic planners face a host of new challenges. Planning 20/20 is a new solution combining business development guidance, comprehensive market analytics, and customized support to help you meet new industry demands.
Learn what opportunities are ripe for building your outpatient business and discover the resources you'll need to develop them. More
With so many new competitors and players in the health care market, health systems need to have broad appeal to keep patient traffic in network. Learn about five new decision makers driving patient traffic—and how to win them over. More
You know you need to exceed consumers’ expectations—both to attract patients and to keep them loyal. But what exactly do consumers want? And what should you prioritize first? Check out this infographic to see results from three of our consumer choice surveys. More
Get our take on the latest innovations in growth strategy and market development through our blog, The Growth Channel. Preview some popular posts below.
Today’s service line leaders have to answer a lot of opaque questions about the future of their businesses. But without the right approach, those answers could create a strategic plan that’s neither strategic nor effective. Here's how to avoid that trap. More
Many large health systems have shifted their focus from asset acquisition to asset management. Planning teams, like other departments, are now reevaluating their organizational model to pursue "systemness." But is this the right approach? More
The future of population health is uncertain. In a changing regulatory environment, we're recommending a pivot to "no-regrets strategies," especially around consumer-oriented services. But that's not to say you should put your population health initiatives on hold. Rather, you'll want to use data to track them effectively in order to realize value and secure growth. More