The Battle for Consumer Preferences in Primary Care

Learn about the variety of competitors your medical group faces and the strategies they’re employing to attract valuable pieces of your business.

The Battle for Consumer Preference in Primary Care

Medical groups are struggling on all three dimensions of patient preference: costs haven’t come down, access challenges abound, and groups are still learning how to appeal to patients as consumers and provide top-tier service. And competitors are taking notice.

To succeed in today's changing health care landscape, you must first understand how your competitors are targeting your patients, then decide how to respond.

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