Amazon-Berkshire-JP venture unveils its name—and (a little) more on its plans

The joint health care venture between Amazon, Berkshire Hathaway, and JPMorgan Chase will call itself Haven, the venture announced Wednesday.

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Background

Amazon, Berkshire Hathaway, and JPMorgan announced the partnership in January 2018. At the time, the companies said their goal was to identify "technology solutions" that would provide "simplified, high-quality, and transparent health care at a reasonable cost." The companies said the new health care company would be "free from profit-making incentives and constraints."

In June 2018, it was announced that Atul Gawande, a prominent surgeon at Brigham and Women's Hospital would lead the venture.

Then, this February, unsealed court testimony from Haven COO Jack Stoddard revealed that the venture was focused on redesigning health insurance to make it intelligible to employees. Stoddard also said Haven was analyzing data to "understand where there's variation in care, quality, where prices don't match value, where doctors are performing," and that Haven wanted to "make it easier for doctors to do good care and to spend more time" with patients.

Haven announces name, launches website

In addition to revealing its name, Haven on Wednesday launched its website, www.havenhealthcare.com. The company also unveiled its slogan, "It's Time for Better."

The website outlined areas in which Haven wants to improve the current health care system, including making health care easier for patients to navigate and making treatments and prescriptions more affordable.

In a letter posted on the website, Gawande said that Haven will be an "advocate for the patient and an ally to anyone—clinicians, industry leaders, innovators, policymakers, and others—who makes patient care and costs better." He added, "The advances in modern medicine have been remarkable, but even with insurance, many Americans do not have the basics … because … patients don't consistently get the right care for their needs."

According to Gawande, Haven will "start small, learn from the experience of patients, and continue to expand to meet their needs" (Wilde Mathews, Wall Street Journal, 3/6; Abelson, New York Times, 3/6; Ross, STAT News, 3/6; LaVito et. al., CNBC, 3/6; Baker, "Vitals," Axios, 3/7; Truong, MedCity News, 3/6; Ellison, Becker's Hospital Review, 3/6).

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