Expert Insights
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June 19, 2013
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Blog Post
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Imaging Performance Partnership
<br/>Three weeks ago, we asked our members to take the 2013 Quality Quick Poll. Apparently, when it comes to marketing, you aren’t doing what you think would be most effective.
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June 18, 2013
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Expert Insight
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Marketing and Planning Leadership Council
Health systems have marketed one half of the value equation—quality—for years. However, few provider organizations have addressed the other half: cost.
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May 23, 2013
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Blog Post
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Marketing and Planning Leadership Council
Most people believe that the prime time for innovation is in your 20’s—but it may be older than you think.
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Research
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April 15, 2013
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Research Brief
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Marketing and Planning Leadership Council
Partnerships with other institutions remain a key growth and outreach strategy for many children’s hospitals. However, new market pressures are changing both the purpose and dynamics of these relationships.
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April 15, 2013
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Research Brief
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Marketing and Planning Leadership Council
As payers adopt value-based payment models, children’s hospitals are focusing on managing costs and improving patient outcomes by investing in new strategies.
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April 15, 2013
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Research Brief
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Marketing and Planning Leadership Council
Undiagnosed cardiac conditions have resulted in high-profile, tragic deaths of student athletes across the country. In response, health care providers have established screening programs to test for cardiac abnormalities that could cause sudden cardiac death.
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Tools and Analytics
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October 24, 2012
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Tools and Benchmarking
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Marketing and Planning Leadership Council
Use our assessment to examine your share of Medicare services in your local market. The assessment provides a breakdown of your facility’s market share at the state and county level, both in aggregate and by service line.
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July 30, 2012
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Tools and Benchmarking
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Marketing and Planning Leadership Council
Help guide our research by taking a brief survey on the key challenges marketers face as their job description expands, demanding focus on health system initiatives altogether different from the fee-for-service marketing playbook.
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January 10, 2011
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Tools and Benchmarking
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Marketing and Planning Leadership Council
Supports the development of customized, color-coded marketing dashboards that highlight department activities for the purposes of monitoring, tracking, and presenting performance status to executives.
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Multimedia
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June 18, 2013
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On-Demand Webconference
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Marketing and Planning Leadership Council
Explores how the transition to value-based payment models influences key strategies for neurosciences service line growth and offers tactics for navigating these changes
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May 16, 2013
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On-Demand Webconference
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Imaging Performance Partnership
Many imaging programs struggle with obtaining prior approval for radiology exams. Learn how to work with referring physicians and payers to secure preauthorization well in advance of patient scans.
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May 09, 2013
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On-Demand Webconference
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Marketing and Planning Leadership Council
Join Advisory Board experts to learn about the latest clinical trends and emerging technologies in General Surgery. A substantial part of the presentation will be devoted to answering your questions.
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