For Prospective Members: Maximize Physician Outreach ROI in 180 Days

Leveraging Data-Driven Insights to Achieve Rapid Results

Topics: Referral Management, Physician Issues, Physician Marketing, Marketing

  • Already a member of Market Advantage? Log in to see all the resources and events available through your membership.

Are you able to measure ROI on your physician outreach efforts? Do you have an effective strategy for targeting your outreach activities to the best opportunities? Do your outreach efforts yield maximum impact in a short amount of time?

In this complimentary webconference, Managing Director Kate Kline presents case studies from the Crimson Market Advantage cohort to highlight how progressive organizations are reaching rapid ROI on their physician outreach investments. Specifically, this session will illustrate how Market Advantage members are leveraging physician referral analytics to strengthen relationships with key physicians in their market, identify new opportunities for growth, and create high-impact physician outreach.

Learn how Market Advantage members have achieved the following results:

  • Increased attending revenues by $900,000+ through customized outreach to 48 physicians over six months
  • Eliminated $100,000+ in physician outreach costs through a highly targeted outreach strategy
  • Increased thoracic oncology referrals by $115,000 in just three months

Discover how the Crimson Market Advantage platform combines best-in-class business intelligence and analytics with a sophisticated CRM and outreach management platform to target the right physicians in outreach and alignment efforts and create focused campaigns that support your strategic vision. In addition, learn how our members are using our revolutionary interface to quickly and easily track and monitor the impact of outreach campaigns.

More Information

This webconference is open to all hospital and health system executives. For more information, please contact Charlene Thomas at thomasch@advisory.com or 202-266-6861. Advisory Board members at non-hospital organizations, please contact abhcic@advisory.com.

Please note, a valid hospital email address is required to process registration.