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Service Line Transformation within Marketing and Planning Leadership Council

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Essay: The New Health Care Consumer

Study Chapter  |  Health Care Advisory Board


From The Consumer-Oriented Ambulatory Network.

The Consumer-Oriented Ambulatory Network

January 31, 2014  |  Study  |  Health Care Advisory Board


Consumers want care that is affordable, accessible, and customized to their preferences and needs. Learn how to profitably meet these demands by building a competitive, coordinated, and high-performing ambulatory network.

Women's Health Strategic Plan Template

July 28, 2014  |  Template  |  Marketing and Planning Leadership Council


Get step-by-step guidance and presentation-ready slides for performance analysis, market assessment, strategic plan design, and plan evaluation.

Marketing Plan Template

June 27, 2014  |  Template  |  Marketing and Planning Leadership Council


Create a targeted, actionable, and ready-to-present plan for your organization or service line. This tool provides guidance on four key steps of developing a marketing plan.

You’ll be surprised: What imaging leaders are saying right now

August 14, 2014  |  Blog Post  |  Service Line Strategy Advisor


Service Line Strategy Advisor imaging experts recently conducted a survey of radiology directors and other imaging administrators. Read on to learn about some of the surprising results.

To spot new growth, put on your 3D glasses

August 15, 2014  |  Blog Post  |  Marketing and Planning Leadership Council


It’s true that traditional drivers of growth—prices and volumes—are static, or even falling in some areas. As these disappear, more health systems are struggling to maintain solvency.

Top three screening questions answered by our experts

August 12, 2014  |  Blog Post  |  Service Line Strategy Advisor


Hospitals have prioritized screening program development to promote better outcomes and minimize the burden of disease growing among the aging population. But starting a screening program does not come without its challenges.

Update on Sustainable Growth Rate formula reform

August 08, 2014  |  Resource  |  Physician Practice Roundtable


Learn the basics of the Medicare Payment and Provider Modernization Act and find out where legislation stands.

Surgical services market trends for 2014

August 11, 2014  |  Resource  |  Service Line Strategy Advisor


Download our ready-to-present slides to learn everything you'll need to know about planning your surgical service line in 2014.

Date a doc: How Pardee Hospital created an online 'dating' site for patients and physicians

July 28, 2014  |  Blog Post  |  Marketing and Planning Leadership Council


One in ten Americans uses an online dating site or mobile dating app to find love—so why not to find a doctor? UNC’s Pardee Hospital is using a similar platform to connect patients to their "best match" physician.
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