Marketing Performance Dashboard
Develop a customized marketing dashboard for your organization
Topics: Marketing ROI, Analytics, Marketing, Dashboards and Reports, Management Tools, Performance Improvement, Practice Management, Physician Issues
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Tool in Brief
Purpose
Generate a dashboard that highlights department activities for the purposes of monitoring, tracking, and presenting performance status to executives; guides metric selection, goal setting, and dashboard deployment.
Suggested users
Marketing executives, business planners
Type of tool
Web-based, calculator/forecaster
Key Information
Estimated completion time
15 minutes (depending on number of metrics selected)
Required inputs
Choose from 92 high-value metrics to customize your dashboard before entering your institution-specific data.
Tool outputs
- Produces customized, color-coded marketing dashboards
- Allows comparison between hospitals within a system or between individual campaigns
Screenshot of the Marketing Performance Dashboard
