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The Growth Channel

The latest innovations in market strategy and share competition

ASTRO: Radiosurgery gaining ground in new environment

September 17, 2014

It is now the end of day three at ASTRO 2014, and our Service Line Strategy Advisor team has been quite busy catching up on clinical advances and technology innovation in radiation oncology. Today, the team has gathered to reflect on what this year’s meeting had to offer on stereotactic radiation therapy, an area that our members continue to show interest in year after year.

Read on for our takeaways on this year’s highlights in the stereotactic domain.

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ASTRO: Imaging may hold the key for targeted radiation therapy delivery

September 16, 2014

In keeping with this year’s theme of the intersection between biology and technology, ASTRO’s first keynote address focused on multidisciplinary research within the field of oncology imaging. Dr. Hedvig Hricak, chair of the Department of Radiology at Memorial Sloan Kettering Cancer Center, highlighted the potential for molecular imaging and radiogenomics to facilitate individualized radiation treatment planning.

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ASTRO roundup: Highlights of day two

September 16, 2014

Monday marked the second day of ASTRO’s annual meeting (and our team’s first full day) in beautiful San Francisco. We are actively covering various presentations and exhibitions throughout the conference. The studies discussed today highlighted the importance of accurately measuring and improving quality of life during and after cancer treatment.

As more patients survive their illnesses, researchers increasingly are focused on finding treatments that preserve healthy tissue and improve patients’ quality of life while achieving comparable outcomes and cure rates. At the same time, patients with incurable disease are also living longer post-diagnosis, underscoring the need for rigorous research on palliative care.

Read on for our takeaways from day two.

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ASTRO 2014: What’s up (and down) for radiation oncology this year

September 15, 2014

The 56th annual meeting of the American Society for Radiation Oncology (ASTRO) began its proceedings this week at the Mescone Center in San Francisco, California.

This year, over 11,000 individuals from across the global oncology community will come together to discuss innovations in the field of radiation oncology from a multidisciplinary perspective. A record-breaking number of more than 2,800 radiation oncology abstracts were submitted this year, and over 2,300 research studies outlining the latest clinical and technological developments will be presented.

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IU Health is closing its proton center. Should others be worried?

September 5, 2014

After IU Health announced it will close its proton therapy center, we sat down with Chris Pericak, Senior Consultant for Service Line Strategy Advisor, to discuss the news and potential implications of this closing on the future of other centers.

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'Patient access' means something different to everyone—but they all agree it's essential

Michael Koppenheffer September 2, 2014

There’s a raging debate going on in the Advisory Board offices right now between the people who think "patient access" is a critically important issue for health systems, and other people who think "patient access" is a critically important issue for health systems.

Yes, you read that right.

At least in our corner of the industry, “patient access” is a leading contender for Health Care Buzzword of the Year. It’s coming up in many of our conversations with executives, policymakers, and physicians. But, like so many jargon phrases, everyone seems to mean something different by it.

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To spot new growth, put on your 3D glasses

Alicia Daugherty August 15, 2014

As traditional drivers of growth disappear, more health systems are struggling to maintain solvency.

Yet some organizations are growing, and new competitors are coming on the scene. What are they seeing that others aren’t?

At our inaugural Market Strategy Summit, we'll show attendees how to see their markets from new angles and push into new dimensions of growth—but you can get a preview in the article below.

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You’ll be surprised: What imaging leaders are saying right now

August 14, 2014

Ever wonder how long that MRI scanner is really going to last? Or whether the manufacturer’s service contract is actually the best deal? To find the answers to these questions and more, our Service Line Strategy Advisor imaging experts recently conducted a survey of radiology directors and other imaging administrators. Read on to learn about some of the surprising results.

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