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Marketing and Planning Leadership Council

  • Here's a head start on your next women's health strategic plan

    Aug 1, 2014 | Template

    Our strategic plan templates give you step-by-step guidance and presentation-ready slides for performance analysis, market assessment, strategic plan design, and plan evaluation.

  • Only through Labor Day: Use our AP ROI calculator

    July 24, 2014 | Tool

    Our colleagues at the Medical Group Strategy Council have shared a new tool—available now through Labor Day—that can help you weigh the costs and benefits of bringing an advanced practitioner (AP) into a physician practice.

  • Scaling your monitoring pilot program? Avoid these mistakes.

    July 17, 2014 | Study

    Remote patient monitoring pilots are dramatically reducing readmissions, so it’s no surprise organizations are in a hurry to scale up and reach more patients. But many organizations duplicate investment efforts across clinical programs, end up with the wrong technology, or select the wrong patients.

  • Prepare for the 'silver tsunami': 5 unique Medicare patient traits

    July 9, 2014 | Research Brief

    Baby boomers are trading bingo for baseball and rocking chairs for rock climbing—while texting their grandchildren, caring for aging parents, and pursuing second careers. They're aging on their own terms, and they expect health care to evolve with them.

  • A marketing plan anyone can use

    July 1, 2014 | Template

    Our Marketing Plan Template gives you step-by-step guidance and presentation-ready slides for evaluating competitors, identifying target markets, and measuring ROI on marketing initiatives.

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